Every year, the Beverage Digest Awards reward the most outstanding new products in the North American beverage industry. When the results of the 2020 contest were announced at the Future Smarts virtual conference on December 7, Sanpellegrino Italian Sparkling Drinks were delighted to be among the prize winners.
In fact, the Sanpellegrino Italian Sparkling Drinks Mixers range won the award for Best Brand Extension.
The judging panel rated the colour and packaging of the Sanpellegrino Mixers range as "super appealing", describing the bottles as a "commanding presence on the table".
Carefully crafted for a premium cocktail experience, Sanpellegrino Mixers feature a selection of refined ingredients such as quinine, oak and quassia wood extracts, citrus peel and a blend of gingers. Their vibrant flavours come together to create three unique drinks: dry and intense Sanpellegrino Tonica Oakwood, gentle and citrusy Sanpellegrino Tonica Citrus, and spicy, decisive Sanpellegrino Ginger Beer.
Recognition also came at the same awards ceremony for sister brand S.Pellegrino, with S.Pellegrino Essenza Blood Orange & Black Raspberry picking up the coveted prize for Best Low/No Sugar Drink.
You can check out the full list of winners here.